It has been the case lately that some processes and phenomena have
appeared with the goal of changing the life of humanity, nothing less, in order
to conduct it down paths of no return into a supposedly better future. One of these is the celebrated birth in the
United States of a «new economy» or a «digital economy», whose launching urbi
et orbi belongs to the type of advertisements meant to announce that something
transcendental has occurred, something that will change our destiny.
In effect, the advances in the fields of information and communication
technology (TIC) during the past decade have prepared the ground for a
spectacular growth period. But time has
shown that the ambitious voices which announced a «new economy» based on TIC,
free of cycles and that would grow endlessly were in fact exaggerated. This is why Roberto Velasco has been
especially careful to avoid the economist’s tendency to prophesise, and has not
denied the scepticism that, when faced with this type of phenomenon, becomes so
necessary. Actually, there are very few
new things under the sun, and the plate of the «new economy», brilliantly
cooked up by the financial analysts, the investment banks, and the big
international consulters, will not bring down the solid pillars of traditional
gastronomy. On the other hand, it will
not merely be, as is demonstrated in this solid and intelligent analysis,
another recipe in the fast food catalogue.
Roberto Velasco (Bilbao, 1940) is a professor of Applied Economy at the
University of País Vasco. He has been
director of the Society for the Industrial Promotion and Re-conversion of the
País Vasco (SPRI), director of the Circle of Basque Businessmen, and board
member of various companies, both public and private. For years he has worked as a regular consulter to the
Interamerican Bank of Development (BID), the OCDE, and the European Committee.
From the many scientific books and articles that he has published, the most
recent are Los economistas en su laberinto (Economists in Their Labyrinth,
1996), La creación de empresas en España (The Creation of Enterprises in Spain,
1998), and Política industrial de las comunidades autónomas (Political Industry
of the Autonomous Communities, 2001).
He is a regular contributor to the opinion and economy sections of El
País and of the newspapers in El Correo group.